

2024
NestEgg
NestEgg
Designing a Telegram-Native Daily Clicker with Real Financial Rewards
Blockchain
Mobile Game
Project Overview
Telegram-native Daily Clicker: Gamified DAU Farming
Summary
NestEgg was a Telegram-native daily clicker platform that gamified user engagement to drive on-chain activity and secure B2B deal partnerships. Users checked in daily to grow their “savings egg,” boost their streak, and eventually receive real financial rewards sourced from revenue-share deals made possible by DAU metrics. I led the design of the mobile-first experience across all user flows, brand visuals, and retention systems.
The Problem
Crypto adoption struggles with engagement and trust. NestEgg set out to prove DAU metrics via a fun daily mechanic while building trust with users by returning value earned from ecosystem partnerships.
Key Frictions
Traditional DAU farming tools feel extractive or untrustworthy
Users don’t feel real financial impact from Web3 products
Telegram interfaces are difficult to gamify meaningfully
Check-Ins

Design Goals
Design Goals
Design a daily check-in mechanic that feels rewarding and addictive
Use DAU as a mechanism to secure partnerships and revenue-sharing deals
Return financial value back to users through clear, gamified reward mechanics
Make the entire experience accessible via Telegram with no app install needed
Design
Design
Daily Clicker & Streak UX
Designed a streak-based interface for daily egg hatching:
1-tap daily interaction with animated confirmation
Streak boost visuals and XP-based progression
In-chat reminders and auto-reset logic to drive re-engagement
Reward Mechanics & Revenue Share Distribution
Connected DAU-driven rewards to real deals:
Reward pool funded by B2B partnerships
Periodic user claim flows via Telegram prompts
Visual breakdown of earnings sourced from NestEgg’s ecosystem deals
Telegram UX System
Created a native Telegram experience with:
Tap-based buttons for streak, claim, and referral
Inline emoji-based feedback and celebratory messaging
Social referral flows and leaderboard links
Promotional Banners


Impact
Impact
Impact
Achieved rapid DAU growth with minimal onboarding friction
Provided users with tangible financial value tied directly to ecosystem participation'
Validated Telegram as a viable home for crypto-native growth and community retention
NestEgg taught me that UX isn’t always about the interface, it’s about incentive design, behavioral nudges, and trust loops. By building a Telegram-native growth engine disguised as a clicker game, we turned attention into value, and value into rewards. It was one of the most elegant, low-friction reward systems I’ve had the chance to design.
Social Posts

In-App Screens



More Works
(truo® — 02)
©2025
More Works
(truo® — 02)
©2025


2024
NestEgg
Designing a Telegram-Native Daily Clicker with Real Financial Rewards
Blockchain
Mobile Game
Project Overview
Telegram-native Daily Clicker: Gamified DAU Farming
Summary
NestEgg was a Telegram-native daily clicker platform that gamified user engagement to drive on-chain activity and secure B2B deal partnerships. Users checked in daily to grow their “savings egg,” boost their streak, and eventually receive real financial rewards sourced from revenue-share deals made possible by DAU metrics. I led the design of the mobile-first experience across all user flows, brand visuals, and retention systems.
The Problem
Crypto adoption struggles with engagement and trust. NestEgg set out to prove DAU metrics via a fun daily mechanic while building trust with users by returning value earned from ecosystem partnerships.
Key Frictions
Traditional DAU farming tools feel extractive or untrustworthy
Users don’t feel real financial impact from Web3 products
Telegram interfaces are difficult to gamify meaningfully
Check-Ins

Design Goals
Design a daily check-in mechanic that feels rewarding and addictive
Use DAU as a mechanism to secure partnerships and revenue-sharing deals
Return financial value back to users through clear, gamified reward mechanics
Make the entire experience accessible via Telegram with no app install needed
Design
Daily Clicker & Streak UX
Designed a streak-based interface for daily egg hatching:
1-tap daily interaction with animated confirmation
Streak boost visuals and XP-based progression
In-chat reminders and auto-reset logic to drive re-engagement
Reward Mechanics & Revenue Share Distribution
Connected DAU-driven rewards to real deals:
Reward pool funded by B2B partnerships
Periodic user claim flows via Telegram prompts
Visual breakdown of earnings sourced from NestEgg’s ecosystem deals
Telegram UX System
Created a native Telegram experience with:
Tap-based buttons for streak, claim, and referral
Inline emoji-based feedback and celebratory messaging
Social referral flows and leaderboard links
Promotional Banners


Impact
Impact
Achieved rapid DAU growth with minimal onboarding friction
Provided users with tangible financial value tied directly to ecosystem participation'
Validated Telegram as a viable home for crypto-native growth and community retention
NestEgg taught me that UX isn’t always about the interface, it’s about incentive design, behavioral nudges, and trust loops. By building a Telegram-native growth engine disguised as a clicker game, we turned attention into value, and value into rewards. It was one of the most elegant, low-friction reward systems I’ve had the chance to design.
Social Posts

In-App Screens



More Works
(truo® — 02)
©2025


2024
NestEgg
Designing a Telegram-Native Daily Clicker with Real Financial Rewards
Blockchain
Mobile Game
Project Overview
Telegram-native Daily Clicker: Gamified DAU Farming
Summary
NestEgg was a Telegram-native daily clicker platform that gamified user engagement to drive on-chain activity and secure B2B deal partnerships. Users checked in daily to grow their “savings egg,” boost their streak, and eventually receive real financial rewards sourced from revenue-share deals made possible by DAU metrics. I led the design of the mobile-first experience across all user flows, brand visuals, and retention systems.
The Problem
Crypto adoption struggles with engagement and trust. NestEgg set out to prove DAU metrics via a fun daily mechanic while building trust with users by returning value earned from ecosystem partnerships.
Key Frictions
Traditional DAU farming tools feel extractive or untrustworthy
Users don’t feel real financial impact from Web3 products
Telegram interfaces are difficult to gamify meaningfully
Check-Ins

Design Goals
Design a daily check-in mechanic that feels rewarding and addictive
Use DAU as a mechanism to secure partnerships and revenue-sharing deals
Return financial value back to users through clear, gamified reward mechanics
Make the entire experience accessible via Telegram with no app install needed
Design
Daily Clicker & Streak UX
Designed a streak-based interface for daily egg hatching:
1-tap daily interaction with animated confirmation
Streak boost visuals and XP-based progression
In-chat reminders and auto-reset logic to drive re-engagement
Reward Mechanics & Revenue Share Distribution
Connected DAU-driven rewards to real deals:
Reward pool funded by B2B partnerships
Periodic user claim flows via Telegram prompts
Visual breakdown of earnings sourced from NestEgg’s ecosystem deals
Telegram UX System
Created a native Telegram experience with:
Tap-based buttons for streak, claim, and referral
Inline emoji-based feedback and celebratory messaging
Social referral flows and leaderboard links
Promotional Banners


Impact
Impact
Achieved rapid DAU growth with minimal onboarding friction
Provided users with tangible financial value tied directly to ecosystem participation'
Validated Telegram as a viable home for crypto-native growth and community retention
NestEgg taught me that UX isn’t always about the interface, it’s about incentive design, behavioral nudges, and trust loops. By building a Telegram-native growth engine disguised as a clicker game, we turned attention into value, and value into rewards. It was one of the most elegant, low-friction reward systems I’ve had the chance to design.
Social Posts

In-App Screens



More Works
©2025