Person
Person

2024

NestEgg

NestEgg

Designing a Telegram-Native Daily Clicker with Real Financial Rewards

Blockchain

Mobile Game

Project Overview

Telegram-native Daily Clicker: Gamified DAU Farming

Summary

NestEgg was a Telegram-native daily clicker platform that gamified user engagement to drive on-chain activity and secure B2B deal partnerships. Users checked in daily to grow their “savings egg,” boost their streak, and eventually receive real financial rewards sourced from revenue-share deals made possible by DAU metrics. I led the design of the mobile-first experience across all user flows, brand visuals, and retention systems.

The Problem

Crypto adoption struggles with engagement and trust. NestEgg set out to prove DAU metrics via a fun daily mechanic while building trust with users by returning value earned from ecosystem partnerships.

Key Frictions
  • Traditional DAU farming tools feel extractive or untrustworthy

  • Users don’t feel real financial impact from Web3 products

  • Telegram interfaces are difficult to gamify meaningfully

Check-Ins

Design Goals

Design Goals

  • Design a daily check-in mechanic that feels rewarding and addictive

  • Use DAU as a mechanism to secure partnerships and revenue-sharing deals

  • Return financial value back to users through clear, gamified reward mechanics

  • Make the entire experience accessible via Telegram with no app install needed

Design

Design

Daily Clicker & Streak UX

Designed a streak-based interface for daily egg hatching:

  • 1-tap daily interaction with animated confirmation

  • Streak boost visuals and XP-based progression

  • In-chat reminders and auto-reset logic to drive re-engagement

Reward Mechanics & Revenue Share Distribution

Connected DAU-driven rewards to real deals:

  • Reward pool funded by B2B partnerships

  • Periodic user claim flows via Telegram prompts

  • Visual breakdown of earnings sourced from NestEgg’s ecosystem deals

Telegram UX System

Created a native Telegram experience with:

  • Tap-based buttons for streak, claim, and referral

  • Inline emoji-based feedback and celebratory messaging

  • Social referral flows and leaderboard links

Promotional Banners

Impact

Impact

Impact
  • Achieved rapid DAU growth with minimal onboarding friction

  • Provided users with tangible financial value tied directly to ecosystem participation'

  • Validated Telegram as a viable home for crypto-native growth and community retention

NestEgg taught me that UX isn’t always about the interface, it’s about incentive design, behavioral nudges, and trust loops. By building a Telegram-native growth engine disguised as a clicker game, we turned attention into value, and value into rewards. It was one of the most elegant, low-friction reward systems I’ve had the chance to design.

Social Posts

In-App Screens

More Works

(truo® — 02)

©2025

More Works

(truo® — 02)

©2025

Makiverse

2025

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Person
Person

2024

NestEgg

Designing a Telegram-Native Daily Clicker with Real Financial Rewards

Blockchain

Mobile Game

Project Overview

Telegram-native Daily Clicker: Gamified DAU Farming

Summary

NestEgg was a Telegram-native daily clicker platform that gamified user engagement to drive on-chain activity and secure B2B deal partnerships. Users checked in daily to grow their “savings egg,” boost their streak, and eventually receive real financial rewards sourced from revenue-share deals made possible by DAU metrics. I led the design of the mobile-first experience across all user flows, brand visuals, and retention systems.

The Problem

Crypto adoption struggles with engagement and trust. NestEgg set out to prove DAU metrics via a fun daily mechanic while building trust with users by returning value earned from ecosystem partnerships.

Key Frictions
  • Traditional DAU farming tools feel extractive or untrustworthy

  • Users don’t feel real financial impact from Web3 products

  • Telegram interfaces are difficult to gamify meaningfully

Check-Ins

Design Goals

  • Design a daily check-in mechanic that feels rewarding and addictive

  • Use DAU as a mechanism to secure partnerships and revenue-sharing deals

  • Return financial value back to users through clear, gamified reward mechanics

  • Make the entire experience accessible via Telegram with no app install needed

Design

Daily Clicker & Streak UX

Designed a streak-based interface for daily egg hatching:

  • 1-tap daily interaction with animated confirmation

  • Streak boost visuals and XP-based progression

  • In-chat reminders and auto-reset logic to drive re-engagement

Reward Mechanics & Revenue Share Distribution

Connected DAU-driven rewards to real deals:

  • Reward pool funded by B2B partnerships

  • Periodic user claim flows via Telegram prompts

  • Visual breakdown of earnings sourced from NestEgg’s ecosystem deals

Telegram UX System

Created a native Telegram experience with:

  • Tap-based buttons for streak, claim, and referral

  • Inline emoji-based feedback and celebratory messaging

  • Social referral flows and leaderboard links

Promotional Banners

Impact

Impact
  • Achieved rapid DAU growth with minimal onboarding friction

  • Provided users with tangible financial value tied directly to ecosystem participation'

  • Validated Telegram as a viable home for crypto-native growth and community retention

NestEgg taught me that UX isn’t always about the interface, it’s about incentive design, behavioral nudges, and trust loops. By building a Telegram-native growth engine disguised as a clicker game, we turned attention into value, and value into rewards. It was one of the most elegant, low-friction reward systems I’ve had the chance to design.

Social Posts

In-App Screens

More Works

(truo® — 02)

©2025

Makiverse

2025

AI

Entertainment

Pump Pals

2024

Blockchain

Trading Card Game

Person
Person

2024

NestEgg

Designing a Telegram-Native Daily Clicker with Real Financial Rewards

Blockchain

Mobile Game

Project Overview

Telegram-native Daily Clicker: Gamified DAU Farming

Summary

NestEgg was a Telegram-native daily clicker platform that gamified user engagement to drive on-chain activity and secure B2B deal partnerships. Users checked in daily to grow their “savings egg,” boost their streak, and eventually receive real financial rewards sourced from revenue-share deals made possible by DAU metrics. I led the design of the mobile-first experience across all user flows, brand visuals, and retention systems.

The Problem

Crypto adoption struggles with engagement and trust. NestEgg set out to prove DAU metrics via a fun daily mechanic while building trust with users by returning value earned from ecosystem partnerships.

Key Frictions
  • Traditional DAU farming tools feel extractive or untrustworthy

  • Users don’t feel real financial impact from Web3 products

  • Telegram interfaces are difficult to gamify meaningfully

Check-Ins

Design Goals

  • Design a daily check-in mechanic that feels rewarding and addictive

  • Use DAU as a mechanism to secure partnerships and revenue-sharing deals

  • Return financial value back to users through clear, gamified reward mechanics

  • Make the entire experience accessible via Telegram with no app install needed

Design

Daily Clicker & Streak UX

Designed a streak-based interface for daily egg hatching:

  • 1-tap daily interaction with animated confirmation

  • Streak boost visuals and XP-based progression

  • In-chat reminders and auto-reset logic to drive re-engagement

Reward Mechanics & Revenue Share Distribution

Connected DAU-driven rewards to real deals:

  • Reward pool funded by B2B partnerships

  • Periodic user claim flows via Telegram prompts

  • Visual breakdown of earnings sourced from NestEgg’s ecosystem deals

Telegram UX System

Created a native Telegram experience with:

  • Tap-based buttons for streak, claim, and referral

  • Inline emoji-based feedback and celebratory messaging

  • Social referral flows and leaderboard links

Promotional Banners

Impact

Impact
  • Achieved rapid DAU growth with minimal onboarding friction

  • Provided users with tangible financial value tied directly to ecosystem participation'

  • Validated Telegram as a viable home for crypto-native growth and community retention

NestEgg taught me that UX isn’t always about the interface, it’s about incentive design, behavioral nudges, and trust loops. By building a Telegram-native growth engine disguised as a clicker game, we turned attention into value, and value into rewards. It was one of the most elegant, low-friction reward systems I’ve had the chance to design.

Social Posts

In-App Screens

More Works

©2025

Makiverse

2025

AI

Pump Pals

2024

Blockchain