Person
Person

2024

Pump Pals

Pump Pals

Pump Pals is a digital trading card platform that blends nostalgia with internet-native meme culture.

NFT

Entertainment

Project Overview

Designing a Tokenized Fantasy Game for Web3 Creators

Summary

Pump Pals is a collectible trading card game built for the Web3 creator economy, blending crypto-native token systems with a whimsical, pack-opening fantasy world. As the lead designer, I owned the end-to-end product experience: from card design systems and reward mechanics to token launcher UX and branded storefronts.


I crafted the visual language, gameplay UX, and gamified progression systems that made Pump Pals feel like a playable digital toy, layered with blockchain logic under the hood.

The Problem

Most crypto games lean too far into DeFi complexity or lack meaningful engagement loops. Web3 creators needed a playful, visually rich game environment that still offered real utility through token systems.

Key Frictions
  • Card games often lacked clarity in rarity, mechanics, or pack logic

  • Minting or claiming was gated behind opaque Web3 flows

  • Token utility felt disconnected from gameplay

  • Players wanted both collectible depth and future battle readiness

  • Balancing user engagement with monetization for creators

Leaderboard

Design Goals

Design Goals

  • Design an accessible digital card game rooted in rarity, progression, and collection

  • Create immersive pack-opening mechanics that reflect on-chain metadata

  • Build a future-proof foundation for PVP battles, team synergy, and stat-based effects

  • Ensure all blockchain interactions (minting, trading, unlocking) feel fun and trustworthy

Design

Design

Trading Card UX System

Developed a modular card component system for characters and variants.

  • Rarity frames (common, epic, legendary) with animated states

  • Variant previews triggered via hover or tap

  • Pack reveal animations with rarity-specific effects

Each card felt collectible, expressive, and purpose-built for future battle logic.

Pack-Opening & Collection Flow

Created a dynamic, gamified pack-opening experience that served as the game’s emotional hook.

  • Staged animations with rarity anticipation effects

  • Post-reveal profile bind and collection view

  • Tooltip system explaining rarity, abilities (future-proofed), and ownership

Storefront & Claim Interface

Designed the main hub for acquiring cards via bundles, drops, and claims.

  • Variant-hover card previews tied to claim states

  • Dark mode UI with bright visual contrast and soft animations

  • Responsive layout for mobile claim experiences

Token Launcher UX (Creator Side)

While the card game is player-facing, I also built a no-code token launcher for creators to deploy ERC-20 tokens powering their in-game ecosystems.

  • Token setup: naming, symbol, supply

  • Unlock schedule editor with interactive timeline

  • Creator dashboard to track vesting and token metrics

Battle UX Foundations

Laid the groundwork for a future PVP mode with collectible-based team loadouts.

  • Card rarity synergies and stat effects

  • Team builder interface

  • Teasers for upcoming features and locked mechanics

Pack Purchasing

Impact

Impact

Impact
  • Launched the card-based game loop and pack UX now used by thousands of players

  • Created a responsive design system scalable for future battle, trading, and leaderboard features

  • Made Web3 feel fun, polished, and character-driven without compromising utility

Pump Pals is where I proved that crypto products can feel like games, not just finance tools. By grounding rarity, ownership, and interaction in delightful UX, I bridged token logic with real emotional value. The result is a collectible game with long-term potential, and a blueprint for how Web3 IP should be built.

Card Upgrade System

Deck Builder

More Works

(truo® — 02)

©2025

More Works

(truo® — 02)

©2025

Makiverse

2025

AI

Entertainment

Makiverse

2025

AI

Entertainment

FaceValue

2025

AI

Blockchain

FaceValue

2025

AI

Blockchain

Person
Person

2024

Pump Pals

Pump Pals is a digital trading card platform that blends nostalgia with internet-native meme culture.

NFT

Entertainment

Project Overview

Designing a Tokenized Fantasy Game for Web3 Creators

Summary

Pump Pals is a collectible trading card game built for the Web3 creator economy, blending crypto-native token systems with a whimsical, pack-opening fantasy world. As the lead designer, I owned the end-to-end product experience: from card design systems and reward mechanics to token launcher UX and branded storefronts.


I crafted the visual language, gameplay UX, and gamified progression systems that made Pump Pals feel like a playable digital toy, layered with blockchain logic under the hood.

The Problem

Most crypto games lean too far into DeFi complexity or lack meaningful engagement loops. Web3 creators needed a playful, visually rich game environment that still offered real utility through token systems.

Key Frictions
  • Card games often lacked clarity in rarity, mechanics, or pack logic

  • Minting or claiming was gated behind opaque Web3 flows

  • Token utility felt disconnected from gameplay

  • Players wanted both collectible depth and future battle readiness

  • Balancing user engagement with monetization for creators

Leaderboard

Design Goals

  • Design an accessible digital card game rooted in rarity, progression, and collection

  • Create immersive pack-opening mechanics that reflect on-chain metadata

  • Build a future-proof foundation for PVP battles, team synergy, and stat-based effects

  • Ensure all blockchain interactions (minting, trading, unlocking) feel fun and trustworthy

Design

Trading Card UX System

Developed a modular card component system for characters and variants.

  • Rarity frames (common, epic, legendary) with animated states

  • Variant previews triggered via hover or tap

  • Pack reveal animations with rarity-specific effects

Each card felt collectible, expressive, and purpose-built for future battle logic.

Pack-Opening & Collection Flow

Created a dynamic, gamified pack-opening experience that served as the game’s emotional hook.

  • Staged animations with rarity anticipation effects

  • Post-reveal profile bind and collection view

  • Tooltip system explaining rarity, abilities (future-proofed), and ownership

Storefront & Claim Interface

Designed the main hub for acquiring cards via bundles, drops, and claims.

  • Variant-hover card previews tied to claim states

  • Dark mode UI with bright visual contrast and soft animations

  • Responsive layout for mobile claim experiences

Token Launcher UX (Creator Side)

While the card game is player-facing, I also built a no-code token launcher for creators to deploy ERC-20 tokens powering their in-game ecosystems.

  • Token setup: naming, symbol, supply

  • Unlock schedule editor with interactive timeline

  • Creator dashboard to track vesting and token metrics

Battle UX Foundations

Laid the groundwork for a future PVP mode with collectible-based team loadouts.

  • Card rarity synergies and stat effects

  • Team builder interface

  • Teasers for upcoming features and locked mechanics

Pack Purchasing

Impact

Impact
  • Launched the card-based game loop and pack UX now used by thousands of players

  • Created a responsive design system scalable for future battle, trading, and leaderboard features

  • Made Web3 feel fun, polished, and character-driven without compromising utility

Pump Pals is where I proved that crypto products can feel like games, not just finance tools. By grounding rarity, ownership, and interaction in delightful UX, I bridged token logic with real emotional value. The result is a collectible game with long-term potential, and a blueprint for how Web3 IP should be built.

Card Upgrade System

Deck Builder

More Works

(truo® — 02)

©2025

Makiverse

2025

AI

Entertainment

FaceValue

2025

AI

Blockchain

Person
Person

2024

Pump Pals

Pump Pals is a digital trading card platform that blends nostalgia with internet-native meme culture.

NFT

Entertainment

Project Overview

Designing a Tokenized Fantasy Game for Web3 Creators

Summary

Pump Pals is a collectible trading card game built for the Web3 creator economy, blending crypto-native token systems with a whimsical, pack-opening fantasy world. As the lead designer, I owned the end-to-end product experience: from card design systems and reward mechanics to token launcher UX and branded storefronts.


I crafted the visual language, gameplay UX, and gamified progression systems that made Pump Pals feel like a playable digital toy, layered with blockchain logic under the hood.

The Problem

Most crypto games lean too far into DeFi complexity or lack meaningful engagement loops. Web3 creators needed a playful, visually rich game environment that still offered real utility through token systems.

Key Frictions
  • Card games often lacked clarity in rarity, mechanics, or pack logic

  • Minting or claiming was gated behind opaque Web3 flows

  • Token utility felt disconnected from gameplay

  • Players wanted both collectible depth and future battle readiness

  • Balancing user engagement with monetization for creators

Leaderboard

Design Goals

  • Design an accessible digital card game rooted in rarity, progression, and collection

  • Create immersive pack-opening mechanics that reflect on-chain metadata

  • Build a future-proof foundation for PVP battles, team synergy, and stat-based effects

  • Ensure all blockchain interactions (minting, trading, unlocking) feel fun and trustworthy

Design

Trading Card UX System

Developed a modular card component system for characters and variants.

  • Rarity frames (common, epic, legendary) with animated states

  • Variant previews triggered via hover or tap

  • Pack reveal animations with rarity-specific effects

Each card felt collectible, expressive, and purpose-built for future battle logic.

Pack-Opening & Collection Flow

Created a dynamic, gamified pack-opening experience that served as the game’s emotional hook.

  • Staged animations with rarity anticipation effects

  • Post-reveal profile bind and collection view

  • Tooltip system explaining rarity, abilities (future-proofed), and ownership

Storefront & Claim Interface

Designed the main hub for acquiring cards via bundles, drops, and claims.

  • Variant-hover card previews tied to claim states

  • Dark mode UI with bright visual contrast and soft animations

  • Responsive layout for mobile claim experiences

Token Launcher UX (Creator Side)

While the card game is player-facing, I also built a no-code token launcher for creators to deploy ERC-20 tokens powering their in-game ecosystems.

  • Token setup: naming, symbol, supply

  • Unlock schedule editor with interactive timeline

  • Creator dashboard to track vesting and token metrics

Battle UX Foundations

Laid the groundwork for a future PVP mode with collectible-based team loadouts.

  • Card rarity synergies and stat effects

  • Team builder interface

  • Teasers for upcoming features and locked mechanics

Pack Purchasing

Impact

Impact
  • Launched the card-based game loop and pack UX now used by thousands of players

  • Created a responsive design system scalable for future battle, trading, and leaderboard features

  • Made Web3 feel fun, polished, and character-driven without compromising utility

Pump Pals is where I proved that crypto products can feel like games, not just finance tools. By grounding rarity, ownership, and interaction in delightful UX, I bridged token logic with real emotional value. The result is a collectible game with long-term potential, and a blueprint for how Web3 IP should be built.

Card Upgrade System

Deck Builder

More Works

©2025

Makiverse

2025

AI

FaceValue

2025

AI